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Date: 08/09/2021

Title: The Move to Engagement Banking & How to Make it Successful – Part 5/5

Teaser: Part 5: Takeaway No. 3 for your Digital Transformation Program: It’s never too early to build up your own skills. We look at the third of three valuable lessons learned from our real-life experience with helping a client set up an engagement banking platform.

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The Move to Engagement Banking & How to Make it Successful – Insights from the Backbase – Synpulse Partnership

Part 5: Takeaway No. 3 for your Digital Transformation Program: It’s never too early to build up your own skills

This is the fifth article in a series of five, where we will look at the third of three valuable lessons learned from our real-life experience with helping a client set up an engagement banking platform.

Authors: Philipp Mächler | Albert Hop | Hares Ahmadi | Jelka Calabretti | Julia Hagemann | Olya Andonova


It’s Never too Early to Build up Your Own Skills

One of the challenges a bank is faced with is to attract or retain talent – especially talent with specific technical skill sets required to build and maintain a new digital platform. As banks are competing with technology firms and fintechs, being and remaining an attractive employer is key.

The first step is to empower employees to gain new technology skills, as well as to source specific expertise for your digital transformation. The skills needed on the technical side are focused on open and mobile technologies and specifically include:

  • API design and development (e.g. OpenAPI, Java Spring Boot)
  • Web and mobile development (e.g. Angular for Web, Swift & Kotlin for iOS and Android, and added certification training from your digital banking vendor; in our case Backbase certifications)
  • Deployment expertise (Kubernetes or OpenShift with added DevOps & QA expertise)
  • IAM and mobile security expertise

In addition, you will need:

  • Scrum Masters or more general Team Leaders that motivate and coach your teams & understand the delivery well enough to remove impediments
  • BAs that understand how to launch a digital proposition and digital products
  • UX/UI designers
  • Tech leads with end-to-end integration expertise, e.g. for integrating additional fintechs, third parties and translating between technical and business requirements

Resourcing for a digital transformation program needs to be planned well ahead. Commitment to a substantial and early investment in skill build-up is an integral part of the program itself. For Backbase engagement banking programs, we recommend upskilling a part of the existing digital banking team at the beginning of the program and integrating these new teams with the existing expert teams at Backbase and external suppliers like Synpulse. The earlier you invest in these skills, the higher the return on your investment will be and the quicker you will be able to launch your new platform.

DIGITAL Transformation program

Download the full Backbase – Synpulse whitepaper on engagement banking

Click here

Digital banking will be the dominant channel for your clients going forward

Banks which have launched on the Backbase experience banking platform have improved their KPIs significantly, with 90% lower channel maintenance costs, 33% lower IT costs for new app builds and 60% faster time to market.

The digital bank is the bank of the future. When planning or running such a program, our recommendation is to focus on a plan beyond delivery, establish clear ways of working between all the teams involved, and attract and build up specific platform skills early.

If you’re interested in finding out more and learning how this approach can benefit the digital transformation of your bank, feel free to contact us for a call.

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Philipp Mächler

Category | 01.12.2019

Backbase Part 1

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Backbase Part 2

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Backbase Part 3

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Backbase Part 4

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